Group Of Multi-Ethnic People Social NetworkingAs part of its effort to improve its online communications and PR the Inspire Foundation has recently opted for, the intelligent email marketing platform.

Inspire helps individuals with various disabilities ranging from Down syndrome, Autism, Cerebral Palsy and others. The foundation offers services and disability programmes at a highly subsidised rate or sometimes even free.

Alison Bezzina, the manager responsible for marketing and PR at Inspire, said that will prove useful to help strengthen the foundation’s communications with its contacts, the general public, staff and stakeholders, particularly via email and Social Media. “We’ve tested other systems like Mail Chimp for instance, yet we felt that offered improved delivery rates, smarter features and above all, training and support in Malta.”

“We see the use of email intelligence platform like as a step in the right direction for Inspire, as a part of our broader communications strategy. This system delivers and that’s what we’re after”, said the recently appointed Inspire CEO, Antonello Gauci.

“As part of its corporate social responsibility, it is an honour for our company to be of service to an NGO which does so much good in our society”, said Ray de Bono,’s CEO.

The system is used by various companies and organisations in Malta and overseas, including banks, government agencies, media agencies, eGaming & IT firms.